Privacy policy

LAST UPDATED: FEBRUARY 9, 2026

1. DATA CONTROLLER

PURPOFF OPERATES THIS WEBSITE AND IS THE DATA CONTROLLER FOR YOUR PERSONAL DATA. THIS POLICY OUTLINES HOW YOUR PERSONAL INFORMATION IS COLLECTED, USED, AND PROTECTED WHEN YOU VISIT OUR LANDING PAGE. BY USING OUR SERVICES, YOU ACKNOWLEDGE THE PRACTICES DESCRIBED HEREIN.

2. INFORMATION WE COLLECT

WE COLLECT INFORMATION TO PROVIDE A SEAMLESS EXPERIENCE AND PREPARE FOR OUR LAUNCH:

CONTACT DATA: EMAIL ADDRESS (COLLECTED ONLY WHEN YOU VOLUNTARILY SIGN UP FOR UPDATES).

TECHNICAL DATA: IP ADDRESS, BROWSER TYPE, TIME ZONE SETTINGS, AND DEVICE INFORMATION.

USAGE DATA: INFORMATION ON HOW YOU INTERACT WITH OUR PAGE.

3. LEGAL BASIS FOR PROCESSING

IN COMPLIANCE WITH THE GDPR, WE PROCESS YOUR PERSONAL DATA UNDER THE FOLLOWING LEGAL BASES:

CONSENT: FOR SENDING NEWSLETTERS AND MARKETING COMMUNICATIONS. YOU MAY WITHDRAW THIS CONSENT AT ANY TIME.

LEGITIMATE INTEREST: FOR MAINTAINING SITE SECURITY, ANALYZING SITE PERFORMANCE, AND IMPROVING OUR SERVICES.

LEGAL OBLIGATION: TO COMPLY WITH REGULATORY REQUIREMENTS.

4. HOW WE USE YOUR DATA

 YOUR DATA IS USED STRICTLY TO:

SEND UPDATES REGARDING OUR UPCOMING LAUNCH AND COLLECTIONS.

MONITOR AND PROTECT THE SECURITY OF OUR WEBSITE.

ANALYZE TRAFFIC TO IMPROVE USER EXPERIENCE.

5. DATA RETENTION

 WE RETAIN YOUR PERSONAL DATA ONLY FOR AS LONG AS NECESSARY. SPECIFICALLY, EMAIL ADDRESSES ARE RETAINED UNTIL YOU UNSUBSCRIBE OR REQUEST DELETION. TECHNICAL DATA IS RETAINED FOR A LIMITED PERIOD NECESSARY FOR SECURITY AND ANALYTICS PURPOSES.

6. DATA SHARING & INTERNATIONAL TRANSFERS

 WE DO NOT SELL YOUR PERSONAL INFORMATION. WE MAY SHARE DATA WITH TRUSTED THIRD-PARTY PROVIDERS (E.G., HOSTING SERVICES, EMAIL MARKETING PLATFORMS) WHO ASSIST US IN OPERATING OUR SITE. SOME PROVIDERS MAY BE LOCATED OUTSIDE THE EUROPEAN ECONOMIC AREA (EEA). IN SUCH CASES, WE ENSURE APPROPRIATE SAFEGUARDS (SUCH AS STANDARD CONTRACTUAL CLAUSES) ARE IN PLACE TO PROTECT YOUR DATA.

7. YOUR RIGHTS (GDPR)

 UNDER EUROPEAN LAW, YOU HAVE SPECIFIC RIGHTS REGARDING YOUR DATA:

RIGHT TO ACCESS: REQUEST A COPY OF THE DATA WE HOLD ABOUT YOU.

RIGHT TO RECTIFICATION: CORRECT INACCURATE OR INCOMPLETE DATA.

RIGHT TO ERASURE ("RIGHT TO BE FORGOTTEN"): REQUEST DELETION OF YOUR DATA.

RIGHT TO RESTRICT PROCESSING: PAUSE THE PROCESSING OF YOUR DATA IN CERTAIN SCENARIOS.

RIGHT TO DATA PORTABILITY: REQUEST TRANSFER OF YOUR DATA TO ANOTHER SERVICE.

RIGHT TO OBJECT: OBJECT TO PROCESSING BASED ON LEGITIMATE INTERESTS OR DIRECT MARKETING.

TO EXERCISE THESE RIGHTS, CONTACT US AT THE EMAIL BELOW.

8. COOKIES

 WE USE COOKIES TO OPTIMIZE SITE FUNCTIONALITY. ESSENTIAL COOKIES ARE NECESSARY FOR THE SITE TO WORK. ANALYTICS COOKIES ARE ONLY SET WITH YOUR EXPLICIT CONSENT VIA OUR COOKIE BANNER.

9. DATA SECURITY

 WE IMPLEMENT ROBUST SECURITY MEASURES TO PROTECT YOUR INFORMATION. HOWEVER, NO METHOD OF TRANSMISSION OVER THE INTERNET IS 100% SECURE.

CONTACT & LEGAL EMAIL: PRODUCTION@PURPOFF.COM

BRAND ADDRESS: PURPOFF PARIS, 212 RUE SAINT-HONORÉ, 75001 PARIS, FRANCE